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Core processes and corresponding equipment

1. slaughter and bloodletting stage: The slaughtering and bloodletting operations of poultry are completed through specialized equipment, and then the processed poultry are transported to the next process.
2. Hair removal stage: After killing, the birds are transported to a depilation machine, where depilation is completed.
3. conveying link：
   • There is a hanging conveyor chain that can transport live chickens upside down to the corresponding equipment.
   • There is a conveyor chain for transporting cleaned poultry meat to the segmentation equipment.
   • The meat from the divided parts will fall into the corresponding conveying line for subsequent processing.
4. laparotomy stage: Equipped with relevant equipment to complete laparotomy and viscera removal of poultry.
5. segmentation stage：
   • There is part segmentation equipment, where the cleaned poultry meat arrives for part segmentation.
   • It also involves equipment for section-related operations such as part cutting.
6. Other auxiliary and subsequent processing equipment: Including a classifier, which can grade processed poultry meat according to weight; there are also auxiliary conveying equipment such as blanking conveying to ensure the smooth progress of the production process.

Boruimei Trading Co., Ltd. was officially established in China Hong Kong in February 2023. The company's headquarters is rooted in China Hong Kong, with a registered capital of HK$30 million. It is a professional service enterprise focusing on the food industry.

At the core business level, the company takes food factory planning and design and factory equipment integrated services as its two core directions, and comprehensively covers the entire industry chain of research and development, production and sales of related products. Whether it is tailoring scientific and reasonable food factory planning plans based on customers 'production scale, product characteristics and industry standards to ensure efficient and compliant factory layout; or providing integrated services from accurate equipment selection and personalized configuration to full installation guidance and delivery to reduce customer procurement and operating costs; Or it independently develops and produces equipment and related products suitable for various food processing scenarios. Borimei always creates efficient, high-quality and comprehensive solutions for customers in the food industry from a professional perspective, helping customers build modern and standardized food production systems to improve production efficiency and product quality.

Since its establishment, Borimei has established the business philosophy of "technology as the core, service as guarantee". At the technical level, the company continues to invest in research and development resources, closely follows the development trend of food industry technology, continuously optimizes equipment performance and factory planning plans, and drives product and service upgrades with advanced technology; at the service level, it always puts customer needs first, from early consultation, plan design, to later equipment delivery and after-sales maintenance, providing a full-process and considerate service to ensure that customers have no worries.

At the same time, Borumei has the brand vision of "working with customers to improve production processes and optimize core values of the industry." Relying on its deep insight into the food industry, professional technical strength and efficient service system, the company is not only committed to meeting customers 'current production needs, but also pays attention to establishing long-term cooperative relationships with customers. Through joint exploration and innovation, it helps customers improve production processes and reduce operating costs and enhance product competitiveness, thereby promoting the optimization of core values of the entire food industry, and striving to become a trustworthy long-term partner on the growth path of customers in the food industry. "We understand your needs better" is the original intention and belief of Borumei to be based in the industry and serve customers, and it is also the source of motivation for the company to continue to move forward.

Since its establishment in Shanghai, China, in August 2023, Shanghai Borui Intelligent Equipment Co., Ltd. has always led the development of the company with a clear cultural orientation, integrating corporate culture into every aspect of business operations, team building and customer service, forming a cultural system with both industry characteristics and corporate characteristics has become the core support for the company to gather strength and continue to grow.

1. Core beliefs: customer needs are the fundamental orientation

"We understand your needs better" is Borui's original intention to take root in the food industry, and it is also the core belief that runs through the development of the company. This belief does not stop at the slogan level, but is deeply rooted in the working principles of every Broumei-from communicating with customers in the early stage of factory planning needs, to adapting equipment selection to production scenarios in the medium term, to responding to after-sales maintenance, always Take "understand customers and adapt to their needs" as the starting point. Whether it is facing the large-scale production needs of large food processing enterprises or the personalized customization demands of small customers, Borimei insists on empathy, and with a deep understanding of the food industry, accurately captures customers 'explicit needs and potential pain points, and uses professional services to transform "understanding needs" into value that customers can perceive, and build a bond of trust with customers.

2. Business philosophy: technology and service two-wheel drive

Borimei has established the business philosophy of "technology as the core and service as the guarantee", regards technological innovation and high-quality services as the two pillars of enterprise development, forming a pattern of mutual support and coordinated development.

At the technical level, the company regards technology research and development as its lifeline and continues to invest resources to explore technological upgrades of food processing equipment and optimization of factory planning. Relying on a team with R & D and processing capabilities, we keep up with the global food industry technology trends, develop equipment and planning plans that adapt to different scenarios in response to pain points such as low production efficiency and irregular processes in the industry, break industry bottlenecks with technological innovation, and provide customers with competitive production solutions.

At the service level, the company builds a full-process service system to penetrate service awareness into the entire business chain. From patient answers during customer consultation, to repeated communication and adjustments in plan design, to installation guidance and regular maintenance after equipment delivery, every link strives to be "considerate, efficient and professional." Through proactive service and rapid response, we can solve customers 'worries, make service a solid guarantee for technology implementation and customer satisfaction, and realize the dual value of "technology empowers production and service enhances experience".

3. Brand vision: grow together with customers and industry

"Working with customers to improve production processes and optimize core values of the industry" is Borumei's long-term brand vision, which demonstrates the company's pattern of transcending pure commercial cooperation and committed to coordinated development of the industry. The company does not position itself as a "supplier", but a "growth partner" of customers-not only focuses on providing customers with the products and services they need now, but also focuses on long-term cooperation with customers to jointly explore through technology sharing and experience exchange. Optimization paths for production processes help customers reduce operating costs, improve product quality and market competitiveness.

At the same time, Borimei knows that corporate development and industry progress are inseparable. In the process of serving individual customers, it constantly summarizes common problems and improvement directions in the industry, transforms practical experience into a force to promote industrial upgrading, and helps improve the overall production level of the food industry. Optimize core values to achieve the win-win goal of "customer benefits, enterprise growth, and industry progress".

4. Team culture: diverse integration, professional collaboration

Borimei's team culture stems from its senior management team with diverse backgrounds, forming a unique atmosphere of "diverse integration and professional collaboration". The team members come from different fields such as internationally renowned brands, domestic famous brand food processing factories, and foreign component suppliers in China, bringing diversified professional capabilities such as global vision, local experience, and supply chain resources.

Within the company, the company encourages members from different backgrounds to give full play to their own advantages and solve problems through cross-field exchanges and collaboration, so that "international perspectives can match local needs, equipment management experience can be combined with supply chain resources" to form a complementary and win-win team force. This diverse and integrated culture not only provides the team with comprehensive capabilities to respond to complex business needs, but also cultivates members 'open, inclusive, and proactive and innovative work attitude, injecting a steady stream of vitality into the sustainable development of the company.